Voting with your Trolley
The Economist ~ 7 Dec 2006
Can you really change the world just by buying certain foods?
Has the supermarket trolley dethroned the ballot box? Voter turnout in most developed countries has fallen in recent decades, but sales of organic, Fairtrade and local food--each with its own political agenda--are growing fast. Such food allows shoppers to express their political opinions, from concern for the environment to support for poor farmers, every time they buy groceries. And shoppers are jumping at the opportunity, says Marion Nestle, a nutritionist at New York University and the author of "Food Politics" (2002) and "What to Eat" (2006). "What I hear as I talk to people is this phenomenal sense of despair about their inability to do anything about climate change, or the disparity between rich and poor," she says. "But when they go into a grocery store they can do something--they can make decisions about what they are buying and send a very clear message." Click here to read the entire story...
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